we love a good card.
the kind you find tucked in a drawer years later. the one that still makes you smile, and still feels like love in paper form.
cardigan started with that kind of love.
when claire’s college roommate passed away, she found a stack of handwritten cards she’d kept over the years. seeing her handwriting again was pure comfort. proof that real connection doesn’t fade. the first spark for this company was born right there (originally called xo, Caroline, in her honor).
the cardigan way.
we make cards for the in-between moments:
the messy, funny, real-life stuff.
the “i left him and i’m proud,” the “i’m doing it scared,” the “today sucked but i’m still standing.”
connection isn’t just for holidays.
it’s for tuesdays, heartbreaks, random acts of kindness, and the tiny victories that deserve confetti and a stamp.
sisters, obviously.
at some point, this stopped being just claire’s idea.
abby, her sister, stepped in and did what she does best: made it beautiful. she designs every single cardigan card, turning late-night voice notes and messy drafts into something you want to keep forever.
both care way too much (in the best way).
xo claire & abby